The song i have chosen to make a video for is 'I still haven't found what I'm looking for' by U2.
The band U2 generally have an important message to put across in their music video for example their song 'Sunday bloody Sunday' is about the troubles in Ireland and bloody Sunday when British troops open fires on peace protesters killing 14 of them and wounding more. a lot of their songs and videos have a deep meaning such as this one. Some other artists such as Linkin park also employ this technique, especially in their video for 'what i've done' fromt heir minutes to midnight album
Most rock artists however do not employ this technique. the majority of rock music videos are predominantly performance based, although sometimes they tie their perfomence into the storyline of the music video sich as Brigade's video for their song 'Magneto'
some bands use a more abstract video style such as cartoon or even lego but still combine this with performence, just not witht he actual band performing but instead their lego counterparts.
A good example of this is the song 'Fell in love with a girl' by the white stripes
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